j177 Privacy Policy

Introduction

This Privacy Policy (hereinafter "Policy") is issued by j177 (hereinafter "j177", "we", "us", "our") and governs the collection, use, storage, disclosure and protection of personal data provided by or collected from users (hereinafter "User", "you", "your") of the j177 platform accessible at https://j177.cam (hereinafter "Platform") and all associated services.

j177 is an English-language online sports betting and casino information platform serving users in the Pakistani market. We recognise that the personal data you share with us is entrusted to us in good faith and we take that responsibility seriously. This Policy is intended to give you a complete and transparent account of how that data is handled at every stage of its lifecycle on our platform.

By registering an account on j177, using any feature of the Platform, accepting any promotional offer or continuing to access the Services following the effective date of this Policy, you acknowledge that you have read and understood this Policy and that you consent to the data practices described herein. If you do not agree with any part of this Policy, please discontinue use of the Platform and contact us to request Account closure.

Definitions

For the purposes of this Privacy Policy, the following terms shall have the meanings ascribed below:

• "Personal Data" — any information relating to an identified or identifiable natural person, including name, date of birth, email address, phone number, postal address, national identity number, financial information and device identifiers.
• "Processing" — any operation performed on Personal Data, including collection, recording, organisation, storage, adaptation, retrieval, use, disclosure, erasure or destruction.
• "Data Controller" — j177, which determines the purposes and means of processing Personal Data collected through the Platform.
• "Data Processor" — any third party engaged by j177 to process Personal Data on j177's behalf in accordance with j177's instructions.
• "KYC" (Know Your Customer) — the identity and age verification process applied to User Accounts, requiring submission of government-issued identification documents.
• "Cookies" — small text files placed on your device by the Platform for the purposes of session management, analytics and personalisation.
• "Services" — all features, products and services made available through the j177 Platform.
• "Sensitive Personal Data" — a subset of Personal Data requiring heightened protection, including financial account details and identity document information submitted during KYC.

Personal Data We Collect

j177 collects the following categories of Personal Data, depending on the nature of your interaction with the Platform:

3.1 Registration Data

When you create an Account on j177, we collect: full name, date of birth, email address, mobile phone number, residential address (including city — such as Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan or Peshawar — and postal code), chosen username and password (stored in encrypted form only).

3.2 Identity Verification (KYC) Data

To comply with age verification and anti-money laundering requirements, we collect: government-issued photo identification (such as a Pakistani CNIC or passport), and where required, proof of residential address and source-of-funds documentation.

3.3 Financial Data

When processing deposits or withdrawals, we collect transaction records including amounts in PKR, timestamps, payment method type and transaction reference numbers. We do not store full financial account credentials (such as card numbers or mobile wallet PINs) directly; these are handled by the relevant payment processor.

3.4 Usage and Technical Data

We automatically collect certain technical and behavioural data when you access the Platform: IP address, browser type and version, operating system, device identifier, pages visited, session duration, referring URL, geographic region derived from IP, betting and gaming activity logs.

3.5 Communications Data

Records of your communications with j177's support team, including live chat transcripts, email correspondence and support ticket history, are retained for quality assurance, dispute resolution and compliance purposes.

3.6 Preferences and Consent Records

Records of your marketing preferences, responsible gambling tool settings (including deposit limits, loss limits and self-exclusion requests), and consent acknowledgements are maintained as part of your Account profile.

How We Collect Your Data

j177 collects Personal Data through the following mechanisms:

• Direct submission — data you provide when registering, completing KYC, making deposits or withdrawals, contacting support or updating your Account profile.
• Automated collection — data gathered automatically as you interact with the Platform, including via cookies, server logs and analytics tools.
• Third-party processors — data received from payment processors, identity verification providers and fraud detection services in connection with the Services you use.
• Public sources — limited information that may be obtained from publicly available databases in connection with compliance obligations.

How We Use Your Personal Data

The following table summarises the primary purposes for which j177 processes your Personal Data and the data categories involved:

Legal Basis for Processing

j177 processes Personal Data on the following legal bases:

6.1 Contractual Necessity

Processing necessary to fulfil our obligations under the user agreement, including Account management, payment processing and Service delivery.

6.2 Legal Obligation

Processing required to comply with applicable legal and regulatory requirements, including KYC/AML obligations and responsible gambling mandates imposed by our operating licence.

6.3 Legitimate Interests

Processing necessary for the purposes of j177's legitimate business interests, including fraud prevention, platform security, analytics and product improvement, provided that such interests are not overridden by your fundamental rights and freedoms.

6.4 Consent

Processing for which you have provided explicit, freely given, informed and unambiguous consent — primarily in respect of marketing communications and non-essential cookies. You may withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Data Sharing and Disclosure

j177 does not sell, rent or trade your Personal Data to any third party. We share Personal Data only in the following circumstances:

7.1 Service Providers and Data Processors

We engage third-party service providers to assist with the delivery of the Services, including payment processors, identity verification providers, cloud hosting providers, fraud detection services and analytics platforms. These providers act as Data Processors and are contractually bound to process Personal Data only on j177's instructions and in accordance with applicable data protection standards.

7.2 Payment Processing Context

When you conduct financial transactions on j177, relevant transaction data is shared with the applicable payment processor. This may include local payment service references relevant to the Pakistani market. The payment method names referenced on the j177 Platform — including Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah — are used for user context only and do not imply any endorsement of or affiliation with gambling by those institutions. Data handling in connection with those providers is governed by their respective privacy policies.

7.3 Legal and Regulatory Obligations

j177 may disclose Personal Data to competent authorities, regulators, courts or law enforcement agencies where required to do so by applicable law, court order or regulatory directive. We will provide only the minimum data necessary to satisfy the legal obligation and will, where legally permissible, notify you of such disclosure.

7.4 Business Transfers

In the event of a merger, acquisition, restructuring or sale of all or substantially all of j177's assets, Personal Data held by j177 may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and of any material changes to this Policy that arise as a result.

Data Retention

j177 retains Personal Data for as long as is necessary to fulfil the purposes described in this Policy, subject to the following minimum retention periods:

• Account and registration data: Retained for the duration of your active Account and for a minimum period following Account closure as required by applicable legal and regulatory obligations.
• KYC and identity verification documents: Retained for a minimum period following Account closure in compliance with applicable AML regulations, which may specify extended retention requirements.
• Financial transaction records: Retained for the period mandated by applicable financial regulations and as necessary for dispute resolution.
• Customer support communications: Retained for a reasonable period to support dispute resolution, quality assurance and compliance documentation.
• Usage and analytics data: Retained in anonymised or aggregated form where practicable after the applicable retention period expires.

Upon expiry of the applicable retention period, Personal Data will be securely deleted or anonymised in accordance with our internal data disposal procedures.

Cookies and Tracking Technologies

j177 uses cookies and similar tracking technologies to ensure the proper functioning of the Platform and to collect analytics data. The following cookie categories are used:

9.1 Strictly Necessary Cookies

These cookies are essential for the Platform to function correctly. They enable session management, authentication and security features. They cannot be disabled without impairing core Platform functionality.

9.2 Analytics Cookies

These cookies collect aggregate, anonymised data about how users interact with the Platform — including pages visited, session duration and navigation paths. This data is used to improve the Platform's design and performance. Analytics cookies are activated only where you have provided consent.

9.3 Preference Cookies

These cookies remember your Platform preferences, such as odds format selection, language settings and responsible gambling tool configurations, so that they persist across sessions.

9.4 Managing Cookies

You may control and delete cookies through your browser settings at any time. Disabling strictly necessary cookies will affect Platform functionality. For detailed instructions on cookie management, refer to your browser's help documentation. Please note that third-party cookies set by integrated service providers are governed by those providers' own policies.

Your Data Rights

Subject to applicable law and to verification of your identity, you have the following rights in relation to your Personal Data held by j177. These rights may be exercised by contacting our support team.

To exercise any of the above rights, please contact j177 support using the email address provided in Section 15 of this Policy. j177 will respond to verified requests within a reasonable timeframe. Where a request cannot be fulfilled in full due to a legal obligation or technical limitation, j177 will explain the reason for any restriction.

Data Security

j177 implements technical and organisational security measures appropriate to the risk level associated with the Personal Data we process. These measures include:

• SSL/TLS encryption for all data transmitted between your device and the Platform.
• Encrypted storage of sensitive data, including passwords (which are stored as one-way hashes and never in plaintext).
• Access controls limiting employee and contractor access to Personal Data on a strict need-to-know basis.
• Regular security assessments of the Platform infrastructure.
• Incident response procedures covering detection, containment and notification in the event of a data breach.
• Contractual obligations on Data Processors requiring equivalent security standards.

Notwithstanding the above, no data transmission over the internet or method of electronic storage can be guaranteed to be completely secure. Users are encouraged to maintain strong, unique passwords and to enable two-factor authentication on their Accounts where available. j177 will never ask for your password via email, live chat or any other support channel.

Children's Privacy

The j177 Platform is strictly for adults aged 18 years or older, or the higher minimum age required by the operator/license jurisdiction. j177 does not knowingly collect, use or store Personal Data from any individual under the applicable minimum age. Registration is not permitted for persons below this age threshold.

Age verification is conducted as part of the KYC process for all Account holders. Where j177 discovers or has reason to believe that Personal Data of an underage individual has been collected, such data will be deleted promptly and the associated Account will be suspended. Any funds held in such an Account will be handled in accordance with operator policy and applicable law.

If you have reason to believe that a minor has registered on j177 or that j177 holds Personal Data of a minor, please notify our support team immediately.

International Data Transfers

Given the nature of online platform operations, Personal Data collected by j177 may be processed, stored or accessed by authorised personnel or Data Processors located outside of Pakistan. Where such international transfers occur, j177 ensures that appropriate safeguards are in place to protect your Personal Data to a standard equivalent to that described in this Policy.

Such safeguards may include contractual data processing agreements with third-party processors, data transfer mechanisms approved under applicable international data protection frameworks, or transfer to jurisdictions recognised as providing an adequate level of data protection.

Changes to This Privacy Policy

j177 reserves the right to update, revise or replace this Privacy Policy at any time to reflect changes in our data processing practices, operational requirements or applicable legal obligations. The effective date at the top of this Policy will be updated to reflect the date of the most recent revision.

Where changes are material — meaning they significantly affect how your Personal Data is collected, used or shared — j177 will provide advance notice via an Account notification, email to your registered address or a prominent announcement on the Platform. Minor changes (such as clarifications of existing practices) may be made without individual notification.

Your continued use of the Platform following the effective date of any revised Policy constitutes your acknowledgement of and agreement to the updated terms. If you do not accept the revised Policy, you must cease using the Platform and may request Account closure.

Contact Us

If you have any questions, concerns or requests relating to this Privacy Policy or to j177's handling of your Personal Data — including requests to exercise your data rights — please contact our support team using the details below.

All requests will be acknowledged and addressed within a reasonable timeframe. For data rights requests, we may require verification of your identity before processing the request.

For platform policies, terms and responsible gambling resources, please refer to the relevant pages accessible via the navigation menu. A full site index is available at /sitemap.xml.